Post by John SilverPost by Steve SlatcherPost by SaxmanPost by John SilverFrom next month Sainsbury's Brand Match will only compare with Asda and
not Tesco. Are they expecting massive price cuts from Tesco in their
present situation?
John.
Who wants all this 'brand matching', two for one'? That is why the
discounters are dong so well.
It's a pity there are not more of them. The car parking at the
discounters is a serious problem now.
I particularly value Sainsbury's brand match when they insist on giving
me a piece of paper telling me how much money I have SAVED. Together
with YET ANOTHER discount voucher for my first online shop, it goes
straight into the first bin I see. I also refuse to have a Nectar card,
but there is still the extra step in the checkout procedure where I am
asked how many bags I have reused, and reply that I don't have a Nectar
card. Perhaps each time I should spend two minutes or so counting the
bags to make a point.
Certainly for me, I see the simplicity of shopping at the discounters as
a big advantage
Why not get a Nectar card?
When I used my Tesco card, the deal seemed to be that I give them my
shopping history, and in return they send me lots of junk mail, screeds
of vouchers that I never wanted to use, and only a few quids worth of
general vouchers per year that I could use. Sorting out the vouchers,
plus the extra steps at the check out didn't seem worth it. And all the
other ways of using my points seemed to involve doing things I would not
normally want to do. The whole thing seemed involve buying into a
system that alienated me.
I presume Nectar is the same, except that there is even less privacy as
all the other participating shops share all the marketing information
with each other.
Why I don't want a Waitrose card? Because there is only one Waitrose
close by, and that is shit. I have only been once and finished up with
a few very sort-dated items, and one that was past its sell-by date. I
might reconsider the offer of free coffee if and when my pension turns
out to be a lot worse than hoped for, and if one opens within walking
distance. Until that point, I'll drink coffee at home or somewhere I
really want to be.
The more I think about it, the more attractive a combination of Aldi and
local independent shops is sounding.
Any other questions? :)
--
www.winenous.co.uk